Apple enters foldable market as iPhone Duo hits stores

Published 8h ago · Latest report 2h ago · Product launch

Covered in 2 countries

Earlier on this storyApple Prepares Folding iPhone Store Stock After Preorders Sell Out1w ago

AI summary30s readNeutral

Apple's new iPhone Duo foldable phone goes on sale with limited supplies and a steep price tag.

Apple has officially released its first foldable smartphone, the iPhone Duo, with sales beginning amid constrained store inventory. The luxury device carries a starting price of £1,999, following massive demand that quickly depleted initial preorders. Limited supplies threaten to leave many eager buyers empty-handed.

The supplyLimited store inventory threatens to disappoint customers waiting in long queues.

Why it matters

Apple's entry into the foldable smartphone market marks a major hardware shift for the tech giant as it seeks to compete in a rapidly growing premium device category. High consumer interest and constrained initial manufacturing output have quickly pushed delivery dates outward.

Timeline2

Oct 15Apple prepares folding iPhone store stock after preorders sell out within hours.
Oct 23Apple launches retail sales of the iPhone Duo amid limited supplies.

By the numbers1

£1,999iPhone Duo price

How outlets cover it

What outlets agree on

Apple has launched the iPhone Duo, its first foldable smartphone, which carries a high price tag and suffers from constrained store inventory due to heavy demand.

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