UK Holiday Demand May Peak As Living Costs Shift Booking Habits

Rising living costs and late bookings signal a potential peak in UK holiday demand.

UK holiday demand appears to have peaked as cost of living pressures push travellers to book trips much closer to departure dates. While overseas travel recovered to pre-pandemic levels this year despite various challenges, a new Abta report indicates future growth may slow. Spain remains the top choice for British holidaymakers looking for better deals.

• The findingsAbta released its annual travel industry report warning of tightening household budgets.
• The destinationSpain continues to hold its position as the preferred choice for travellers.
• The challengeLate bookings are creating operational difficulties for travel providers.